{
  "checkpoints": [
    "Event is collecting before it is marked.",
    "Event appears under the Key events tab in Admin, then Data display, then Events.",
    "Standard reports show the key event after up to 24 hours."
  ],
  "counting_method": "once_per_event",
  "event": "scroll",
  "figures": {
    "Rate fall from unmarking scroll": "12.27 percentage points",
    "Scroll key events before unmarking": "312",
    "Session key event rate after": "10.15%",
    "Session key event rate before": "22.42%",
    "Sessions in the window": "1,842",
    "Sessions with any key event after": "187",
    "Sessions with any key event before": "413"
  },
  "guide": "unmark-key-event",
  "key_event": true,
  "source": "Google Analytics Help, read 11 November 2026; figures recomputed in Python 3"
}