{
  "checkpoints": [
    "Event is collecting before it is marked.",
    "Event appears under the Key events tab in Admin, then Data display, then Events.",
    "Standard reports show the key event after up to 24 hours."
  ],
  "counting_method": "once_per_event",
  "event": "generate_lead",
  "figures": {
    "Difference in one session": "4",
    "Difference in the week": "44",
    "Key events in the week, once per event": "312",
    "Key events in the week, once per session": "268",
    "Key events, once per event": "5",
    "Key events, once per session": "1",
    "Sessions in the week": "2,400",
    "Submissions in one session": "5"
  },
  "guide": "key-event-counting-method",
  "key_event": true,
  "source": "Google Analytics Help, read 11 November 2026; figures recomputed in Python 3"
}