Guide 98 · Admin · GA4 + Tag Manager
GA4 account settings: the account name, country and data sharing choices that sit above every property
Account settings hold the account name, country of business and data sharing choices for every property under the account. Edit them at account level, not property level.
After the trace, Account details shows the account name and country you expect, the data sharing choices are recorded, and the Trash list is checked.
Download the reference: the GA4 account settings reference (JSON) (338 bytes, MD5 d38037a74b3b86777f47312d7c82174d). It holds the worked example from this guide with every figure recomputed. The file was built for this guide and checked the same day; it was not exported from a live property.
What you need
- Editor access at account level.
- The legal entity name and country of business.
- A note of which data sharing choices the account has made.
The trace
- Open Admin, then under Account click Account details. You need Editor access or above at account level to edit an account. Account settings are separate from property settings, and they cover every property in the account.
- Check the account name first. One account per company is the usual setup, and one property per brand or business unit. A name that does not match the legal entity will confuse every later access decision.
- Check the country of business. It sits with the account name on the same screen, and it feeds the terms that govern the account. Change it only when the legal entity changes.
- Read the data sharing and Data Processing Amendment options. These choices are set at account level and apply across the account. Write down which are on and which are off, with the date, so a later question can be answered from the record.
- Check the worked example in the download. An account holds 3 properties and 5 users. That is 3 properties under 1 account, and the account-level users can reach all 3. A property-level user reaches 1 of 3. The count is the reason account access is handed out rarely.
- Open Account, then Trash, and confirm nothing is sitting there unnoticed. The Trash list shows accounts, properties and child properties marked for deletion, with the user who deleted them and the final deletion date.
Dead ends
DEAD END — EDITING THE PROPERTY TO FIX THE ACCOUNT. Account name and country live on Account details. Property details holds the property name only. Editing the wrong screen changes nothing you meant to change.
DEAD END — ACCOUNT ACCESS FOR ONE PROPERTY. Account-level access reaches 3 of 3 properties in the worked example. A person who needs one property gets property-level access.
DEAD END — DATA SHARING LEFT UNRECORDED. A sharing choice nobody wrote down cannot be audited later. Record the choice and the date at the time you make it.
End state
One account holds 3 properties and 5 users, and account-level users reach all 3. The account name, country and sharing choices are recorded, and Trash is checked.
Sources
- Analytics Help — Edit / delete accounts, properties, and data streams — editing an account at Account details, and Editor access at account level
Checked 11 November 2026. The click paths above are the ones in Google's help and developer pages, opened 11 November 2026. No step in this guide was run inside a live Analytics property or a live Tag Manager container, because both need a Google sign-in and this site does not sign in as anyone. The figures on this page were recomputed in Python 3 and are shown in the downloadable file, which was checked the same day. Google moves menu items without warning; if a path on this page no longer matches, the linked help page is the current map.